Services are the foundation of your booking page. When clients visit your Bookwize link, they see your list of services with names, descriptions, durations, and prices. Getting this right means fewer questions from clients and more bookings with less back-and-forth.
How to Add a New Service
You can add services during the onboarding wizard or any time from your dashboard. Here is the process:
Step 1: Go to Services
From your dashboard, click Services in the left sidebar. You will see a list of any services you have already created, plus an Add Service button.
Step 2: Fill In the Details
For each service, you will enter:
- Service name — what clients see when they browse your booking page (e.g., "Men's Haircut" or "60-Minute Deep Tissue Massage")
- Description — a short explanation of what the service includes. This helps clients choose the right option
- Duration — how long the appointment takes, in minutes. This controls the time slots shown to clients
- Price — the cost displayed on your booking page. Prices are shown in the currency you set during onboarding
- Category — group related services together (e.g., "Hair", "Nails", "Spa"). Categories help clients find what they need quickly
Step 3: Assign to Staff
Choose which staff members offer this service. If you have a team, you can assign a service to one person or to everyone. Clients will only see available staff for the service they select. For more on staff management, see our guide on managing your team and staff accounts.
Clear, well-named services with accurate durations are the single biggest factor in getting clients to complete a booking without calling you first.
Editing and Removing Services
You can update any service at any time. Click on a service from the list to edit its name, description, duration, price, or category. Changes take effect immediately on your booking page.
If you no longer offer a service, you can delete it. Existing bookings for that service are not affected — they stay in your calendar and history. Only future bookings are impacted.
How Pricing Works
The price you set for each service is displayed on your public booking page so clients know what to expect before they book. Bookwize does not process payments — the price is for display purposes only. You handle payment at the time of the appointment, however you normally do (cash, card, e-transfer, etc.).
If you offer free consultations or services with variable pricing, you can set the price to zero or leave a note in the description explaining your pricing.
Organizing Services by Category
Categories keep your booking page tidy, especially if you offer many services. For example, a salon might have categories like "Haircuts", "Colour", "Treatments", and "Styling". A spa might use "Massage", "Facials", and "Body Treatments".
When clients visit your booking page, they can browse by category to quickly find what they are looking for.
Best Practices for Your Service Menu
- Be specific with durations — if a service takes 45 minutes, do not round up to 60. Accurate durations prevent gaps and overlapping appointments
- Use descriptions wisely — a sentence or two is enough. Mention what is included so clients do not need to call and ask
- Review regularly — remove services you no longer offer and update prices when they change. An outdated menu leads to confusion
- Start with your top sellers — you do not need to list every variation on day one. Add your most popular services first and expand later
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